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The intersection of medical expertise and aesthetic treatments creates a unique space where people can access services that help them feel better about themselves. In a recent episode of the Good Neighbor Podcast, host Nick George interviewed Ashley Chase, co-founder of Valar Aesthetics, a med spa owned and operated by experienced local physicians in Fort Collins. Their conversation revealed important insights about the aesthetics industry and how their practice stands apart in a crowded marketplace.
Ashley Chase and Dr. Bauer founded Valar Aesthetics approximately three and a half years ago after working together in family medicine for several years. Their professional relationship evolved into a friendship and eventually a business partnership, driven by a shared vision to expand how they help patients feel better. While traditional medical practices often see patients who are there out of necessity, Ashley explained that aesthetics allows them to help people who are coming in because they want to improve how they feel about themselves. This shift in patient motivation creates a different dynamic and allows them to focus on enhancing patients' well-being in ways that extend beyond addressing medical concerns.
During the interview, Ashley addressed several common misconceptions in the aesthetics industry. One myth she highlighted is the concept of "preventative Botox," noting that many young people in their early twenties and thirties believe they need these treatments when they actually don't. Another surprising revelation was about oral vitamin E supplements, which many people take for skin, hair, and nail health. According to recent studies Ashley referenced, while topical vitamin E can be beneficial, taking it orally may contribute to heart disease – information that demonstrates the importance of working with medically trained professionals in the aesthetics field who stay current with health research.
Valar Aesthetics differentiates itself by targeting a broader customer base than traditional aesthetics clinics. Ashley emphasized that their services are for anyone who wants to feel better on the outside to match how they feel on the inside. Contrary to popular belief, aesthetics treatments aren't just for women – men make up a significant portion of their clientele. With services ranging from facials to plastic surgery, they typically see patients around age 40 who are beginning to notice lines and wrinkles. What sets them apart is their emphasis on education, offering complimentary physician consultations to help patients understand all their options rather than feeling pressured to do extensive research independently.
The conversation took a personal turn when Ashley shared the challenges of balancing her roles as a business owner and a caregiver. With her father's recent liver cancer diagnosis, she has taken on caregiving responsibilities while continuing to manage and grow Valar Aesthetics. This dual role has been demanding, but Ashley expressed that it has built her emotional resilience and confidence in her ability to handle difficult situations. Her experience reflects the reality that many small business owners face – the need to balance professional responsibilities with personal challenges while maintaining quality service for their clients.
What truly distinguishes Valar Aesthetics in the market is their commitment to bringing humanity into the aesthetics industry. Ashley emphasized that patients often don't know what to expect when visiting a med spa, which can create anxiety. At Valar, they prioritize being down-to-earth, open, friendly, and educational. This approach creates a welcoming environment where patients feel comfortable asking questions and exploring their options without pressure or judgment. By combining medical expertise with genuine care for their patients, Valar Aesthetics is redefining what it means to provide aesthetic services in their community.
To learn more about Valar Aesthetics go to:
Valar Aesthetics
(720) 260-4634
The Good Neighbor Podcast... Bringing Together Local Businesses & Neighbors of Fort Collins!
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Nick George
Executive Producer, Good Neighbor Podcast: Fort Collins
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