What makes Melissa Stewart with Soak Spa a good neighbor?

The Good Neighbor Podcast recently welcomed Melissa Stewart, owner of Soak Spa, a holistic wellness center that has been serving the Fort Collins community since 2017. What sets this spa apart from others isn't just their impressive seven consecutive years of recognition by NOCO Style (Northern Colorado's Lifestyle Magazine) as one of the top three best day spas, but their comprehensive approach to wellness that goes far beyond typical spa services.

Soak Spa offers a wide range of therapeutic services including massage therapy, facial treatments specifically targeting acne concerns, comprehensive spa packages, body scrubs, and wraps. Perhaps their most distinctive offering is their foot sanctuary service – not to be confused with standard pedicures. This unique treatment focuses on foot health and wellness, combining therapeutic foot soaking with massage of the feet, head, neck, and shoulders. Unlike traditional nail services, clients remain fully clothed during these sessions, emphasizing the therapeutic rather than purely aesthetic benefits.

Melissa's journey into spa ownership represents an inspiring story of resilience and reinvention. Following the devastating impact of Hurricane Katrina, where she lost her home and possessions, Melissa relocated to Brevard, North Carolina. There, a chance encounter with Patty, the owner of Elements spa, introduced her to the wellness industry. What began as a business interest evolved into a passion that prompted Melissa to pursue formal education in massage and aesthetics, complementing her marketing degree from Loyola University. This combination of therapeutic expertise and business acumen has proven invaluable in establishing and growing her own successful spa business.

A common misconception about spa services, particularly among men, is that they primarily offer "fluff" – superficial relaxation treatments without substantial therapeutic benefits. Melissa emphatically challenges this notion, highlighting that while Soak Spa certainly provides relaxation massages, they equally specialize in deeply therapeutic and sports massage treatments. Their team consists of highly skilled therapists capable of addressing specific physical concerns and conditions, making their services relevant to clients seeking genuine health benefits rather than just indulgence.

Soak Spa has cultivated a diverse customer base ranging from 18 to 65+ years old through multiple marketing channels: monthly newsletters, active social media engagement, SEO optimization, community event participation, corporate chair massage services, and partnerships with other local businesses. They've also implemented a membership program that makes regular wellness treatments more financially accessible, encouraging clients to incorporate consistent self-care into their routines. This comprehensive approach to client acquisition and retention reflects Melissa's marketing background and deep understanding of consumer needs.

Beyond her professional accomplishments, Melissa revealed personal dimensions that contribute to her personal wellness philosophy. An avid traveler, she recently walked 100 miles of the Camino de Santiago in Spain (while her husband completed the full 500-mile journey). She also finds joy in baking for staff and loved ones and regularly enjoys hiking outdoors. These personal practices demonstrate her commitment to balanced living that combines physical activity, creative expression, and meaningful experiences – principles that clearly inform Soak Spa's holistic approach to wellness.

To learn more about Soak Spa go to: 

https://soakspashop.com/

Soak Spa

(970) 980-6549